We’re hiring a Senior Marketing Lead to take full ownership of growth for a fast-growing anime-inspired jewelry and accessories brand.

This is a fully remote, long-term, full-time role with flexible hours. Excellent performance, strong ownership, and consistent results will be rewarded with pay increases and bonuses.

About the Role

You’ll lead our marketing strategy across Meta/Facebook Ads, Google Ads, organic content, influencer marketing, creative testing, and performance analytics. Your goal is to help scale the brand to multiple 7 figures while building a stronger, more consistent marketing engine.

This is not a junior media buying role. We’re looking for someone who can think strategically, make data-backed decisions, manage creatives, improve ad performance, and lead the marketing side of the business with confidence.

What You’ll Do

• Take ownership of marketing strategy and budget across Meta/Facebook, Google, organic, influencer, and creative channels
• Manage and optimize paid ad campaigns, especially Meta/Facebook Ads and Google Ads
• Analyze daily performance using Triple Whale, Motion, Shopify, and ad platform data
• Identify what is working, what is not, and make clear decisions on scaling, testing, and improving performance
• Lead creative strategy for ads, including hooks, angles, offers, scripts, visuals, and testing priorities
• Review video ads, graphics, and landing page creative to make sure everything looks polished, high-quality, and on-brand
• Work closely with editors, designers, media buyers, and other creative team members
• Build systems for testing, reporting, campaign planning, creative feedback, and performance reviews
• Help recruit and evaluate new marketing, design, and advertising talent as the team grows

Must-Have Requirements

• Proven senior-level marketing experience with 7-figure Shopify e-commerce brands
• Deep hands-on experience with Meta/Facebook Ads
• Strong experience with Google Ads
• Strong working knowledge of Triple Whale, Motion, Shopify analytics, and performance reporting
• Excellent creative judgment, especially for video ads and direct-response creative
• Ability to spot the difference between weak, cheap-looking content and polished, high-converting brand creative
• Experience managing remote teams, including ad managers, editors, designers, or creative strategists
• Strong understanding of e-commerce funnels, offers, landing pages, AOV, CAC, MER, ROAS, contribution margin, and scaling strategy
• Hard-working, reliable, and available at least 5 days per week. Availability 6 to 7 days per week is a plus.

Nice to Have

• Experience in jewelry, fashion, accessories, beauty, collectibles, fandom, anime, or lifestyle brands
• Experience building creative testing systems from scratch
• Experience working with influencers, UGC creators, or affiliate partners
• Strong copywriting instincts for hooks, headlines, offers, and ad angles
• Experience hiring or evaluating marketing and creative talent

Why Work With Us?

• Genuine flexibility: We care about results. As long as work gets done quickly, KPIs are met, and communication is strong, you can manage your own schedule.
• Long-term opportunity: We’re looking for someone who can grow with the brand and become a core part of the team.
• Fully remote: Work from anywhere. Our entire team is remote.
• Fun industry: You’ll be working on an anime-inspired jewelry and accessories brand with a growing audience and lots of creative potential.
• Performance-based growth: Strong work ethic and strong results will be rewarded with consistent pay raises and bonuses.

How to Apply

If this sounds like the right fit, please apply and tell us about your experience scaling Shopify e-commerce brands, especially through Meta/Facebook Ads, Google Ads, and creative testing. We look forward to hearing from you.